May 2016 Newsletter

By Leap Media Solutions Published May 17, 2016

The May newsletter describes the concept of Shared Resource Management, which presents a transformative approach to marketing automation; an Editor & Publisher article suggests a potential renaissance for the newspaper industry, as readers grow weary of the intrusive and obstructive nature of  digital advertising; The ROUNDTABLE case study is announced; and we examine the LEAP retention tool that provides valuable insights to audience marketing professionals.   read more

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